WBCG

Maria Paulus leads WBCG’s Marketing and Communications function, driving the organisation’s strategic positioning, brand visibility, and stakeholder engagement across Namibia, the SADC region, and international markets. She is responsible for developing and executing integrated communication strategies that effectively articulate WBCG’s mandate, impact, and value proposition within the transport, logistics, and trade facilitation landscape.

Her portfolio includes corporate communications, media relations, digital platforms, publications, events, and internal communications. Maria ensures consistency of messaging across all channels while tailoring content to diverse audiences, including government, private sector partners, development institutions, and corridor users. She plays a key role in profiling WBCG’s achievements, thought leadership, and partnerships through reports, conferences, exhibitions, and digital campaigns.

Maria’s strategic approach combines storytelling with data-driven communication, strengthening WBCG’s reputation as a credible, professional, and forward-looking institution. Through her leadership, the organisation continues to enhance stakeholder confidence, support advocacy efforts, and reinforce WBCG’s position as a leading corridor management and trade facilitation body in Africa.